
BMW GENERAL MANAGER | LUXURY AUTOMOTIVE OPERATOREXECUTIVE PROFILEBMW General Manager and senior automotive operator with 14+ years of progressive leadership experience, including 6+ years as a General Manager and 8+ years as a General Sales Manager within top-performing BMW dealerships. Proven track record of scaling volume, improving profitability, strengthening fixed operations, and delivering elite customer satisfaction in competitive luxury markets.Recognized for building disciplined operating systems, developing deep leadership benches, and partnering closely with ownership and BMW North America to consistently exceed performance benchmarks. Known as a decisive, accountable leader who protects brand standards while driving sustainable growth, retention, and long-term enterprise value.---CORE EXECUTIVE STRENGTHS* Full P&L Ownership & Forecasting
* Luxury Brand Operations & Compliance
* Sales, Service & Parts Integration
* Lease & Loan Retention Strategy
* Talent Development & Succession Planning
* KPI Governance & Process Design
* OEM & Ownership Partnership
* Digital Retailing & Inventory Strategy---## PROFESSIONAL EXPERIENCE### BMW OF SCHERERVILLE — GENERAL SALES MANAGER2019 – PresentSenior operating leader for a high-performing BMW rooftop, functioning as a de facto General Manager with responsibility for revenue growth, retention strategy, leadership development, and OEM performance.Key Impact:* Stabilized and grew annual sales volume to 290+ units while improving per-unit economics in a competitive Midwest luxury market.
* Increased average Front-End Gross to $604 per unit through disciplined pricing, inventory strategy, and deal structure governance.
* Increased average F&I Gross to $1,669 per unit by implementing process-driven finance execution and talent accountability.
* Led the dealership to Top 3 BMW Dealers Nationally for Lease & Loan Retention (2025).* Lease Retention: 78.1%
* Loan Retention: 37.7%
* Built retention-focused systems that improved lifetime customer value while protecting CSI and brand reputation.
* Developed and coached department leaders across Sales and Fixed Operations, strengthening management depth and reducing key-person dependency.---### BMW OF CINCINNATI NORTH — GENERAL MANAGER2017 – 2019Full P&L responsibility for Sales, Service, Parts, and Finance operations, reporting directly to ownership.Key Impact:* Increased first-year vehicle sales by 229 units through operational restructuring and talent alignment.
* Improved Service Department Net Sales by 11.5% by enhancing throughput, advisor performance, and customer experience.
* Increased Parts Gross by 2.6% through inventory discipline and process optimization.
* Drove approximately $700,000 in incremental net profit, restoring financial stability and operational confidence.
* Partnered closely with ownership to align daily execution with long-term strategic and financial objectives.---### DAVE WALTER BMW — GENERAL MANAGER2011 – 2017Promoted to General Manager and led a full-scale operational transformation of the dealership.Key Impact:* Scaled annual vehicle sales from approximately 500 units to over 1,200 units.
* Achieved 100% of BMW North America’s 15 individual KPI targets, including:* 5 Sales KPIs (including CSI)
* 5 Service KPIs (including CSI)
* 5 Parts KPIs
* Established disciplined operating processes across all departments to ensure consistency, accountability, and long-term performance.
* Built a strong leadership bench across Sales, Service, and Parts, creating future-ready management talent.---### DAVE WALTER BMW — SALES MANAGER2008 – 2011* Built, trained, and scaled a high-performing Client Advisor team.
* Implemented structured training, performance tracking, and coaching systems.### DAVE WALTER BMW — CLIENT ADVISOR2004 – 2008* Consistently ranked as a top-performing Client Advisor in the region.---## LEADERSHIP & TALENT DEVELOPMENT* Built and coached multi-level management teams across Sales, Service, and Parts.
* Developed future General Managers, GSMs, and Fixed Operations leaders.
* Created scalable training frameworks focused on accountability, customer mindset, and execution excellence.---## AWARDS & RECOGNITIONIndustry Recognition* Automotive News 40 Under 40 (2015)BMW North America Recognition* Center of Excellence: 2014, 2016 (Dave Walter BMW)
* Center of Excellence: 2018, 2019 (BMW of Cincinnati)
* Center of Excellence: 2024, 2025 (BMW of Schererville)
* J.D. Power Dealer of Excellence: 2017, 2018
* BMW Loyalty – Profiles in Achievement: 2023, 2024
* Faces of the 330: 2016---## EDUCATIONCleveland State University
Bachelor of Arts – Economics---## TECHNOLOGY & SYSTEMSCDK (10+ years, including F&I) • vAuto (10+ years) • VIN Solutions (10 years) • DealerTrack (10+ years) • Manheim Auctions (1,000+ purchases) • Rapid Recon • HomeNet • Digital Retailing Platforms---## CONTACTPhone: 216.856.5265
Email: [email protected]